About Notability

Notability is an app for iOS and Mac that millions of people use to capture and review information, bring ideas to life, and go paperless. Power users spend up to 12 hours in the app per day, and we regularly hear that people buy iPads just to use Notability. The app has also been the iPad's best-selling paid productivity app for four years in a row.
Notability is used by a strikingly wide spectrum of people, from kindergarteners learning to write, to medical students studying for their board exams, to industrial painters on site visits, to lawyers taking depositions. To offer just a few more examples, it’s also used by artists, businesspeople, coaches, designers, knitters, journalists, musicians, pastors, scientists, and everyday people with big ideas.

Your Role

You will focus on rapidly building awareness of and driving demand for our premier apps, Notability and Twobird. You will bring your growth mindset to the company everyday, constantly finding innovative ways to accelerate our business. You will use the entire funnel from awareness to referral, run experiments, be data driven, and be involved with our products to improve retention and grow our revenue.

Your Responsibilities

Create awareness:

  • Drive brand awareness and engagement
  • Identify communication opportunities with influencers
  • Coordinate efforts with PR team for earned media coverage
  • Manage social media accounts

Drive demand:

  • Develop all copy/content for the App Store and Google Play Store
  • Drive growth through paid acquisition channels and analytics
  • Develop new programs such as referrals, credit systems, etc.
  • Produce marketing copy for website, blog, and social

Requirements

  • 5+ years of marketing experience in the productivity app market
  • Proven track record in marketing that built a business from the ground up
  • Excellent verbal and written communication skills
  • Deep knowledge of the productivity space
  • Knowledge of SEO and Google Analytics is a plus
  • BA in business, marketing, data science

How we work

Each member of our team contributes to all parts of our products. We trust each other to make decisions independently while also considering our common goals and values. We share ideas openly, and we collaborate across disciplines to ensure that our decisions make sense from all perspectives. Our engineers and designers work closely and iterate quickly, while QA and customer experience bring our users’ voices to team discussions.

When We Work

We keep work and life balanced. We set our schedules based on our excitement to solve a problem, and we trust each other to get things done. We work from home when it will help, and we have an “as long as you get your work done” vacation policy.

Where We Work

We work in downtown SF near Market Street, just a short walk from two BART/Muni stations. Our open-plan office has height-adjustable desks to help us stay limber, a trio of rooms for small group meetings or individual work, and a shuffleboard table to help us stay coordinated (or to enjoy during happy hour :)

Benefits

  • Comprehensive healthcare fully covered for you and your family
  • Flexible work and vacation schedules
  • 401k with matching contributions
  • Matching gifts to non-profits
  • Commute on public transit
  • Daily lunches
  • Weekly happy hour
  • Monthly phone bill reimbursement
  • Company outings